Six months ago I posted a link to a brilliant post by Maz Iqbal about the difference between personal and professionalization in the context of marketing. I am following Maz for a while and I love almost everything he writes 🙂
In his latest post he writes (and demonstrates it through cool video clips by idomoo) about the potential of personalized video for increasing customer experience and generate engagement.
Highly recommended !!!
Posted in Customer Experience, linkedin, Technology, Tools
It is not new, but after someone asked me if there is a “search” option in a book I gave him – I just had to show this video to him – it is just hilarious.
Posted in Life, linkedin, Technology, Tools
In the backpack I carry everywhere (with the laptop to various coffee places), there is a small pocket in which I store my keys and my disk-on-key.
A few days ago I shoved my hand into the pocket just to find that the disk-on-key is no longer there.
Not a big loss… Everything I have there is backed up and I did not keep Israel’s Atom secrets on it, but still – I lost it…
When we were in school, University, or even while sitting on a bus – if you lost something, you can always go to “Lost and Found” room (or just go and ask the janitor). But when you lose things out in the open world – there is no one to ask.
So I thought to myself – “hey, this is a great idea for a site”, and already fantasized about the potential (including very specific ads such as “Lost your disk on key? Buy a new one from here…“) but as you remember – Great Minds Think Alike , so I searched the Internet and.…found IT.
ebood.co.il is a what I found. some people actually found their missing belongings, but I suspect that many others did not, including myself. The reason is that no one really knows about this site… And if you found something and you do not know about this site – the loser will not get it back…
So now at least 13 more people know about this site and I am certain that you will use it if you find something or lose something. And please – share the word.
And… if you found a black Sandisk Cruser micro – please put an ad on ebood.co.il…
It might be mine 🙂
Posted in Entrepreneurship, Life, linkedin, Tools
How many times you had a great idea that you believed will make you the next Mark Zuckerberg (or at least pay your mortgage)? And then you Google it, just to find that someone else somewhere in our small Universe already thought about it and implemented it (or “stole” your idea…)?
If it never happened to you then either you are a very boring person (no offense) or you are not searching good enough. It happened too many times to people around me lately.
But wait, there is an upside to it ! The fact that other people thought long time ago about what you think today means that anything you need, is already out there. As the saying goes – “Necessity is the mother of innovation”.
Want an example? I read a lot of material and many times I want to keep paragraphs, links or just scribble something related to what I read, so I can read it later with my notes. I used many tools – OneNote, bookmarks (online, local, copied URL to a notepad), ReadItLater service etc. All have their drawbacks and none really provided what I really needed. Armed with the insight mentioned above, I just Googled “online highlight collect web pages” and found Diigo, which is exactly what I needed (and even more) – their slogan is Annotate, Archive, Organize.
This is a prefect tool if you are researching, writing, comparing prices and specs of laptops, or doing anything that requires you to collect excerpts from various sources. And the basic version is free.
Their video is a bit too marketing but you can get the idea from it (or just start using it)
… and no, I do not work for them.
And they “stole” an idea I had long time ago…
Posted in Entrepreneurship, linkedin, Tools
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Watching The Wheels 